How to Integrate CRM with WordPress MetForm Plugin
Follow the steps below to connect your MetForm (WordPress form plugin) with your CRM and start sending leads automatically.
✅ Step 1: Download the Plugin
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Download the CRM WordPress plugin from Download Plugin zip.
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Extract the plugin
.zip
file. -
Install and activate it in your WordPress admin panel under Plugins > Add New > Upload Plugin.
✅ Step 2: Form Preparation
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If your lead ad is already running, export all the leads till date. You can continue using your existing MetForm.
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If you’re creating a new form, design your MetForm first with required input fields (like name, phone, email, etc.).
✅ Step 3: Get Your CRM API Key
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Visit the guide here: How to Generate API Key
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Copy your API Key and User ID from your CRM Master Admin panel.
✅ Step 4: Configure CRM Plugin in WordPress
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Go to your WordPress Dashboard > CRM Lead Integration Settings.
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Paste the following:
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API Key
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User ID
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Endpoint URL (https://v1app.borgerp.com/api/leadAdd.php)
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Select the MetForm you want to connect from the dropdown list.
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Click Save.
✅ Step 5: Match Form Fields with CRM Variables
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Edit your selected MetForm.
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For each input field (like name, mobile, email, etc.), set the name attribute to match the CRM API field variable.
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Example:
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name
→full_name
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phone
→mobile
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email
→email_id
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-
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Add a hidden field in your form for lead_source <input type="hidden" name="lead_source" value="Website"/>
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Save your form.
✅ That’s It!
Your WordPress form is now connected to your CRM. Leads submitted through your MetForm will be automatically pushed into the CRM in real-time.
???? Note: If you regenerate your API key, don’t forget to update it here to avoid disruptions.